Monday, November 26, 2007

N.M. alien tourism ad stirs controversy

Instead of highlighting New Mexico's picturesque desert landscapes, art galleries or centuries-old culture, a new tourism campaign features drooling, grotesque office workers from outer space chatting about their personal lives.

[. . .]

But to increasingly vocal critics, the state-financed ad campaign is a possible threat to the well-being of the state's $5.1 billion tourism industry. In other words, while the ads may yield a chuckle or two, the joke is on New Mexico.

My conspiracy theory: the creatures in the commercials are real aliens. The state of New Mexico is leaking authentic footage of EBEs in order to prepare the American public for the imminent disclosure of ET reality!

(Thanks, Nick!)


Anonymous said...

Read the copy at the article: some think they should be directly appealing to the rich baby boomers who have more money to spend rather than using the "alien" motif to try and draw in a younger demographic.

But the commercial promotional videos at the New Mexico tourista site are kind of strangely unappealing in a way. Maybe the critics do have half a point.

I suspect people will find them amusing, but the alien costumes may be too distracting, when the apparent point is to draw those tourists most likely to drop a wad of cash in NM before departing.

Never introduce humor and eye candy when the goal is to make tourists spend as much moola as possible--the viewers may just end being bemused, and forget the point of the propaganda. Kind of demeaning to aliens, also.

singularity~intensity said...

"Kind of demeaning to aliens, also."

Ha! Yeah, I'll say. Don't know of any that work in an office, and wear shirt, tie, and slacks while keening for a fish taco, myself.

I'd agree the commercials are funny, but that that may obscure the intended message of "Come here and spend all your money!" Heh...

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